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Web Marketing and Communications Coordinator
Lower Columbia College in Longview, Washington
Date Posted 05/18/2021
Admin-Public Relations, Marketing and Communications
Employment Type Fulltime
Application Deadline Open until filled

At a Glance! Do you have a passion for marketing and communications? Are you a creative thinker who takes initiative? Would you love to be a part of a diverse and inclusive campus? If so, the Web Marketing & Communications Coordinator is for you! In this role, you'll have the opportunity to put your "web skills" to use and help enhance and accurately portray the image of this amazing campus, Lower Columbia College.

The Web Marketing & Communications Coordinator is responsible for content design and maintenance of the college's websites (excluding athletics and bookstore), and organic social media management. This is a highly collaborative position requiring strong communication, interpersonal, teamwork and customer service skills. The Web Coordinator also has primary responsibility for facilitating the college’s distributed web content management system involving multiple web editors. As part of the Effectiveness & College Relations team, the Web Coordinator has primary responsibility for ensuring that top-level pages are current and integrated into the College's overall marketing strategies and activities.

The Web Marketing & Communications Coordinator position is 40 hours per week. The typical schedule is Monday through Friday, 8:00 am to 5:00 pm. There is opportunity for telework in this role. This position is exempt under FLSA and reports to the Vice President of Effectiveness & College Relations.

In this role, you will have the opportunity to:

  • Maintain college websites (excluding athletics and bookstore), create new pages based on existing templates, and work with college staff in developing new areas and marketing functions of the website.
  • Work closely with the Effectiveness & College Relations team and other areas of the College to lead the future design and growth of the website.
  • Keep designated marketing/recruiting/event pages updated daily, including writing content, applying graphics, and posting calendar items.
  • Coordinate and provide appropriate training for distributed web editors and provide assistance as they develop content and/or make significant additions or changes.
  • Manage quality assurance of website content.
  • Maintain current industry knowledge around accessibility and assist other web editors as needed in adhering to related standards and expectations.
  • Apply the College's web standards, guidelines, policies and procedures in the support and maintenance of departmental web pages and educate others about those standards.
  • Gather and use appropriate web metrics to track and improve results.
  • Manage organic social media posts on institutional social media accounts.
  • Participate in Effectiveness & College Relations team planning and activities.
  • Work both independently and collaboratively as part of a dynamic team.
  • Support the community college mission of serving students from diverse backgrounds.
  • Perform other duties as assigned.

This description is not intended and should not be construed to be an exhaustive list of all responsibilities, skills, effort, work conditions, and benefits associated with the job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. TYPICAL QUALIFICATIONS:
To be successful in this role, you will need:

  • Bachelor’s degree in web design, digital design, digital marketing or related field, or equivalent education and experience such as an associate degree and two or more years of directly applicable experience. Be sure to include internships or volunteer experience in your application, along with any industry certifications.
  • Prior experience in organizing and managing a comprehensive website and basic knowledge of web design principles.
  • Strong communication, interpersonal, teamwork and customer service skills.
  • Working knowledge of web technologies.
  • Familiarity and experience with templates and database-driven website design.
  • Familiarity with accessibility standards for education, or relevant set of industry standards.
  • Demonstrated organic social media management experience on behalf of an organization.
  • Excellent time management skills.

Desired Qualifications:

  • Proficient with comprehensive content management systems and web development/design tools.
  • Working knowledge of user interface, navigational architecture design and overall best web practices.
  • Working knowledge of social media tools and strategies for implementation to professionally and effectively represent Lower Columbia College.
  • Bilingual (English and Spanish).
  • Familiarity with communications/public relations goals, strategies, tactics and evaluation, including writing to targeted audience groups.
  • Excellent webpage testing methodology skills.
  • Accreditation in public relations (APR) or other public relations credential.
  • Familiarity with higher education/community colleges.

The minimum qualifications may seem specific and limiting, but we do consider candidates with relatable education, experience, and skills. We encourage you to apply even if you don't meet exactly what's listed. With questions about qualifications, feel free to reach out to our HR team. SUPPLEMENTAL INFORMATION:
Equal Employment Opportunity
Lower Columbia College provides equal opportunity in education and employment and does not discriminate on the basis of race, color, national origin, citizenship or immigration status, age, perceived or actual physical or mental disability, pregnancy, genetic information, sex, sexual orientation, gender identity, marital status, creed, religion, honorably discharged veteran or military status, or use of a trained guide dog or service animal. All Inquiries regarding compliance with access, equal opportunity and/or grievance procedures should be directed to Vice President of Foundation, HR & Legal Affairs,1600 Maple Street, PO Box 3010, Longview, WA 98632, Phone number, (360) 442-2120, Phone number/TTY (800) 833-6388. Learn more on our Non-Discrimination and Anti-Harassment page.

  • The college is compliant with Title IX best practices. For more information, visit About Title IX.
  • The college encourages qualified members of protected classes to apply.

Diversity, Equity & Inclusion
LCC celebrates and embraces diversity of all kinds, including differing beliefs, cultures, people, and experiences. We commit to institutional and individual changes that recognize, understand, and challenge patterns of social inequity and systemic disparities within our ever-changing world. For more information, see Diversity & Equity.

Jeanne Clery Statement: Notice of Availability of Annual Security and Fire Safety Report:
In compliance with the Jeanne Clery Disclosure of Campus Security Policy and Crime Statistics Act of 1998, and as a part of the College's commitment to safety and security on campus, Lower Columbia College reports the mandated information about current campus policies concerning safety and security issues, the required statistics, and other related information for the past three (3) calendar years. Lower Columbia College's Annual Security and Fire Safety Report is available online at lowercolumbia.edu/CleryASFR.

Declaration Regarding Sexual Misconduct
Pursuant to RCW 28B.112.080, applicants must declare whether they are the subject of any substantiated findings of sexual misconduct in any current or former employment or is currently being investigated for, or have left a position during an investigation into, a violation of any sexual misconduct policy at the applicant’s current or past employers. By law, post-secondary education institutions cannot hire an applicant who does not complete this form.

Mission, Vision & Values
Our Mission, Vision & Values define our reason for being, and provide the framework for planning and improvement efforts at LCC. For details on LCC's Mission, Vision & Values, see our Strategic Plan.

Application Procedure and Requirements
An online application must be completed for consideration. Paper submissions or emailed materials will not be accepted. A complete application must also include the following documents (attached or in the online application itself):

  • Resume
  • Cover Letter (Letter of Interest)
  • Unofficial transcripts

Upon request, accommodations are available for persons with disabilities for the Lower Columbia College hiring process. Please contact Human Resources to request an accommodation. The Human Resources Office is accessible to persons with disabilities.

Conditions of Employment

  • If you are hired, you will need to provide proof of identity and documentation of U.S. citizenship or appropriate legal authorization to work for the duration of this position as required by the Immigration Reform Control Act of 1995.
  • Prior to a new hire, a background check including criminal record history will be conducted. Information from the background check will not necessarily preclude employment but will be considered in determining the applicant's suitability and competence to perform in the position.
  • The College is committed to maintain an environment for teaching and learning which is free of drugs and alcohol.

Lower Columbia College Human Resources
For any questions regarding this job advertisement and/or department or campus culture, please call our Human Resources office at (360) 442-2120

Web Marketing and Communications Coordinator Supplemental Questionnaire *1.Please describe any other ways outside of education and direct experience that you believe demonstrate your ability to successfully perform the duties and responsibilities of this position.

*2.Do you have experience in higher education? Yes No *3.Please select the best description of your level of experience with the Microsoft Office Suite. Basic
*4.Please discuss your experience working with diverse populations

*5.How did you hear about this position? LCC Website
Social Media (Facebook, Instagram, Twitter)
Word of Mouth
Washington State Jobs Board
* Required Question

Job Type: Full-time

Pay: $58,000.00 per year


  • 8 hour shift


  • Bachelor's (Preferred)


  • applicable: 2 years (Preferred)

Work Location:

  • One location

Work Remotely:

  • No
*Please mention academicjobs.net to employers when applying for this job*
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